Draft Kings

3. AI Will Change Everything About Advertising - For The Better

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AI is here and it provides endless creative possibilities. Take for example what we did for DraftKings using Veritone Voice, Veritone’s Synthetic Voice Solution that allowed us to keep up with the thousands of pieces of audio copy DraftKings puts out each week. By creating a synthetic version of their spokesperson Ross Tucker - without Ross ever having to step into a recording studio. This is just one example of where AI is going; and if you’re not excited by this, you’re in the wrong business.

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